1. Data Controller:

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The Payments Consultancy Arena Limited (T/A Transaction Matrix Advisory Services), located at 86-90 Paul Street, London, EC2A 4NE, is the data controller responsible for the personal data collected and processed through this website. For any questions regarding this privacy policy or your personal data, please contact us at info@transactionmatrix.com.

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2. What Personal Data We Collect:

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We may collect the following types of personal data:

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• Contact Information: When you contact us through our website or email, we collect your name, email address, and any other information you provide.

• Website Usage Data: We automatically collect certain information about your visit to our website, such as your IP address, browser type, and the pages you viewed. This information helps us understand how our website is used and improve its functionality.  

• Information Provided Through Forms: If you fill out a contact form or any other form on our website, we will collect the information you submit.

• Communication Data: We may keep records of our communications with you.

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​3. How We Collect Your Personal Data:

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We collect your personal data in the following ways:

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• Direct Interactions: You may provide us with your personal data when you fill out forms on our website, contact us by email or telephone, or subscribe to our mailing lists.

• Automated Technologies or Interactions: As you interact with our website, we may automatically collect data about your browsing actions and patterns through the use of cookies and similar technologies.

• Third Parties: We may receive personal data about you from certain third parties, such as analytics providers.

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4. How We Use Your Personal Data (Purposes of Processing):

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We use your personal data for the following purposes:

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• To respond to your inquiries and provide you with the information you have requested.  

• To deliver the consultancy services you have engaged us for.

• To manage our relationship with you, including communicating with you about your projects.

• To improve our website and tailor your browsing experience.

• With your consent, to send you marketing communications about our services and industry insights.

• To analyze website usage trends to optimize our online presence.

• To ensure the security of our website and prevent fraudulent activities.

• To comply with applicable legal and regulatory obligations.

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​5. Legal Basis For Processing Your Data

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Our legal bases for processing your personal data are as follows:

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• Consent: For sending you marketing communications, we rely on your explicit consent. You have the right to withdraw your consent at any time.

• Contract: For providing our consultancy services, processing your personal data is necessary for the performance of our contract with you.

• Legitimate Interests: For analyzing website usage and improving our website, and for some direct marketing activities, we rely on our legitimate interests in operating and improving our business, provided these interests do not override your rights.

• Legal Obligation: We may process your personal data to comply with legal obligations, such as responding to legal requests.

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6. How We Share Your Personal Data:

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We may share your personal data with the following categories of recipients:

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• Service Providers: We engage third-party service providers to assist us with various functions, such as website hosting, data analytics, email marketing, and IT support. These providers have access to your personal data only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.  

• Professional Advisors: We may share your personal data with our professional advisors, such as lawyers and accountants, for legal and business purposes.

• Regulatory Authorities: We may disclose your personal data to regulatory authorities if required by law or in response to valid legal requests.

• Payment Services Partners: With consent we may provide your data to third party payment services partners for quotes and confirmation on solutions.

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7. International Transfers of Your Personal Data:

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We may transfer your personal data to countries outside the UK and the European Economic Area (EEA). Where we do so, we will ensure that appropriate safeguards are in place to protect your personal data, such as implementing Standard Contractual Clauses approved by the relevant authorities.

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8. How Long We Keep Your Personal Data (Data Retention):

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We will retain your personal data only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements.  

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• Contact information will typically be kept for as long as necessary to respond to your inquiries and for a reasonable period thereafter for record-keeping purposes.  

• Client data will be retained for the duration of our contractual relationship and as required by applicable laws and regulations.

• Website usage data is typically retained for a shorter period for analytical purposes.

 

We will periodically review our retention periods and securely delete or anonymize personal data that is no longer necessary.

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​9. Your Rights Under the GDPR:

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Under the General Data Protection Regulation (GDPR), you have several rights regarding your personal data:

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• Right to Access: You have the right to request access to the personal data we hold about you.  

• Right to Rectification: You have the right to request that we correct any inaccurate or incomplete personal data we hold about you.  

• Right to Erasure: You have the right to request the deletion of your personal data in certain circumstances.  

• Right to Restriction of Processing: You have the right to request that we restrict the processing of your personal data in certain circumstances.  

• Right to Data Portability: You have the right to receive your personal data in a structured, commonly used, and machine-readable format and to transmit it to another data controller.  

• Right to Object: You have the right to object to the processing of your personal data in certain circumstances, including for direct marketing purposes.  

• Rights in relation to automated decision-making and profiling: We do not currently engage in automated decision-making that produces legal effects or similarly significantly affects you. If this changes, we will update this policy.  

• Right to Withdraw Consent: If we are processing your personal data based on your consent, you have the right to withdraw that consent at any time.  

• Right to Lodge a Complaint: You have the right to lodge a complaint with the Information Commissioner's Office (ICO) in the UK, or your local data protection authority in the EU, if you believe that we have not complied with data protection laws.  

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To exercise any of these rights, please contact us using the contact details provided in section 1. We may need to verify your identity before responding to your request.

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